Top 3 excuses for not doing content marketing

At this point, it’s pretty difficult to ignore content marketing if you’re in the marketing industry. Yet I still run into companies that either don’t understand it or otherwise don’t want to think about content marketing, for all kinds of…

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Wait, the revolution is over???

photo © 2005 Chris Corwin | more info (via: Wylio) Joe Pulizzi has just published the latest top Content Marketing blogs (see Junta42 Top 42 Content Marketing Blogs).  Clearly there are a lot of blogs I should be following! What…

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Lead nurturing and your content marketing strategy

Focusing your content marketing efforts on lead generation and ignoring lead nurturing is like playing golf when the only thing you know how to do is to drive off the tee.  You might reach a good spot on the fairway,…

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